Helping businesses get found in the age of AI search
GRL Index answers one question: when customers ask AI assistants who to buy from, are you part of the answer?
George Riley
Founder, GRL Index
George Riley founded GRL Index to help businesses adapt to the shift from traditional search engines to AI-powered search.
Our mission is to give businesses clear, actionable insight into how they appear across modern AI platforms — and practical strategies that improve visibility where customers are increasingly searching.
What we do
We measure how your business appears across AI-powered search — ChatGPT, Gemini, Google AI and others — then improve the information those systems rely on: clearer content, consistent details, structured data and genuine credibility signals.
Why it matters
More buying decisions now start with a question to an AI assistant than a search box. Those assistants recommend the businesses they can understand and trust, and quietly leave out the ones with vague or conflicting information.
How we work
Evidence first. Every engagement starts by measuring where you stand today, and every recommendation traces back to something observable. We don't promise rankings — platforms control their own results — because lasting visibility is built on accurate information, not tricks.
How the process works
Assess
We review how AI platforms describe your business today, and where the information they rely on is weak, missing or inconsistent.
Improve
We strengthen the signals that matter: clear descriptions, consistent details, structured data and credible references.
Monitor
AI platforms change constantly. Optional AI Monitoring tracks your visibility each week and flags new changes and opportunities.
See where your business stands today. The audit is free and takes under a minute.